Mr. Men children’s book collection releases Mr Calm and Little Miss Brave titles on 50th anniversary
Two new Mr Men and Little Miss books have been released to mark the 50th anniversary of the popular children’s series.
Mr Calm and Little Miss Brave are the latest additions to the collection after members of the public from around the world voted on who should join the world of colorful characters created by British author and illustrator Roger Hargreaves in 1971.
While previous characters include Mr Mean, Mr Grumpy, and Little Miss Princess, the new characters are designed to cater to more awake sensibilities.
Little Miss Brave is fearless and never hesitates to speak out in front of her friends, while hipster-sounding Mr Calm enjoys yoga and climbing, encouraging his friends to think before acting and never lose his cool.
As many as 70,000 people voted for the new characters last month, claiming that the two names resonated with them the most.
Mr Calm, pictured, and Little Miss Brave are the latest additions to the Mr Men and Little Miss collection after the public vote on which characters should join the world of colorful characters created in 1971 by British author and illustrator Roger Hargreaves.
Mr. Calm, who is blue, smiles and wears flip flops and glasses, is a quiet and wise character who “appreciates the simple things in life.”
Meanwhile, Little Miss Brave, a teal character with a purple ponytail, always fights for charities close to her heart, especially her friends.
The two characters were chosen by the general public from a list of five options.
The other possible characters suggested were Little Miss Energy, Mr Brilliant and Little Miss Kind.
Roger Hargreaves created the very first Mr Men character, Mr Tickle, in 1971 and it was an instant hit, selling 3 million copies in just one year.
Little Miss Brave, pictured and her co-new character Mr Calm, were published today to mark the 50th anniversary of the Mr Men collection
After the initial success of the books, the BBC even adapted them into a cartoon series in 1974.
Since then, the collection has sold 250 million books worldwide, including 600,000 copies in the UK in 2019.
It is the best-selling collection of children’s books in France and the second largest brand for preschoolers in the UK.
Hargreaves, a native of the town of Cleckheaton, in West Yorkshire, created the first 43 characters of the collection.
Initially all the characters were male, but from 1981 Hargreaves started the sister collection ‘Little Miss’ with female characters.
The last character Roger created before his death was the 43rd character, Mr Merry.
West Yorkshire author and illustrator Roger Hargreaves, pictured, created the very first Mr Men character, Mr Tickle in 1971
The Mr Men and Little Miss collection has sold 250 million copies worldwide since it was first published (Pictured: Some of Mr Men’s most iconic characters, including Mr Tickle)
After his death in 1988, aged 53, his son Adam took over and created the rest of the characters.
“The 50th anniversary year has been an incredible journey and I loved getting the public involved in shaping the future of the brand,” Adam said of the collection he and his father built.
Pictured: The very first edition of Mr Tickle, with his very long arms
“It’s a real testament to my dad that the characters are so loved. I am delighted to have Mr. Calm and Little Miss Brave to the rest of our diverse personalities and I’m excited to share their stories with everyone,” he said.
Alastair McHarrie, the director of Sanrio Licensing, owner of the Mr Men, said: “We were blown away to see more than 70,000 consumer voices from around the world earlier this year as we released the names of five new potential characters for the public to see. select. .
Calm and courage are two very welcome additions to the Mr Men Little Miss family. What a way to celebrate the 50th anniversary and on to the next 50,” he added.
You can buy Mr Calm and Little Miss Brave online and in bookstores from today for £4.49
Adam Hargreaves, pictured, took over the collection after his father Roger died in 1988 after creating the first 43 characters